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We’re excited to rank 22nd among Adweek’s 2022 Fasting Growing Agencies, an annual recognition honoring the 75 agencies large and small from all over the world who have achieved significant growth over the past three years. With a growth rate of 217%, we also rank 8th among women-led agencies and 3rd in the Southeast.
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Dotted Line has named Jonathan Goldberg the agency’s first executive creative director. He is tasked with elevating the creative output Dotted Line produces for brands including Worksite Labs, Bon Secours Mercy Health and Shades of Light. A 25-year advertising veteran, Jonathan has served as a senior creative at Ogilvy DC, Mono Minneapolis and Arts & Letters (to name a few), helping to promote such major brands as AT&T, FedEx and General Mills.
Continue to AdAge, Little Black Book, Campaign US and MediaPost to learn more about Jonathan and his role at the agency.
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For the first time, Dotted Line has been named to Inc. 5000, a list of fastest-growing private companies in the United States. After reporting revenue growth of 294%, the agency is thrilled to debut at No. 2,039 – more than halfway up the magazine’s list. This makes it the highest ranked advertising and marketing firm in Richmond and the fourth highest Richmond company overall, out of 17 total. Here’s to climbing the list in the years to come!
Continue to Inc. to learn more about Dotted Line’s placement.
We also received coverage in the Axios Richmond, the Richmond Times-Dispatch and Richmond BizSense.
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Lauren Sweeney, founder and CEO of Dotted Line, was named one of the 2022 Women in Leadership by Virginia Business. This year’s list honors 42 women, culled from more than 300 nominations, who set the standard for leadership in business and nonprofit agencies of all sizes across the state.
Continue to Virginia Business for the full list of honorees and a profile on Lauren, which calls out her investment in the next generation of Dotted Line leaders.
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For its lead-generation campaign for Tech Knowledge Associates (TKA), Dotted Line has been named a finalist in three categories of PR Daily’s Content Marketing Awards. The agency is up for Content Marketing Strategy of the Year, as well as the year’s best B2B campaign and best use of content marketing for the purpose of lead generation.
Continue to PR Daily.
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Dotted Line snagged the #62 spot on Virginia Business’ 2022 Best Places to Work list in the small-employers category. Its selection was based on employee surveys that benchmarked Dotted Line on a list of core values, including leadership, corporate culture, work environment and overall engagement. The agency competed with more than 200 companies to be included and is one of only five advertising, PR and marketing companies in Virginia to earn a spot on the small-employers list.
Continue to Virginia Business.
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Since starting Dotted Line in 2014, CEO Lauren Sweeney has learned countless lessons as she built the company into a mid-level marketing agency. She shares how finding A-player team members, sharpening her influence skills and reframing her relationship to failure have shaped her into the leader she is today.
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In her 25-plus-year career, Dotted Line Managing Director of Client Services Marci Schnur has led numerous large-scale campaigns and built lasting relationships with diverse clients. She reflects on her most significant learning experiences, her best and worst business decisions, and offers her insights for the industry’s current and future challenges.
Continue to the Richmond Times-Dispatch.
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Dotted Line’s leadership team has grown to include Managing Director of Client Services Marci Schnur and Creative Director Jason Anderson, while Emily Shane has been promoted to Strategy Director. They’re lending 60-plus years of combined marketing experience to help develop highly effective solutions for clients while bringing a clear vision and passion to the agency.
Continue to AdForum.
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You hear it all the time from super successful people, long before they were running multimillion-dollar companies, they were strengthening their entrepreneurial muscle by selling lemonade on the corner, inventing the next “big thing” in their garage or helping their parents or grandparents run the “mom and pop” family business after school. It seems that for most successful people, whether they are working for a company or running their own company, the entrepreneurial mindset sets them apart from the rest.
In this episode, Lauren Sweeney, Founder and CEO of Dotted Line, shares her own story of growing up in a family of small business owners and how developing her entrepreneurial mindset helped her succeed in her corporate career and ultimately gave her the courage to follow her passion and start her own business.
Listen to the full episode here.