Driving Performance Through Creative
Elephant Insurance

Key Results

  • 1.2M+ impressions in 60 days
  • 5,079 clicks and 6.1% conversion rate
  • 309 conversions
  • Increased engagement in a competitive market

Hidden Potential

Insurance marketing is dominated by price-driven messaging. The opportunity was to create memorable, engaging creative that improves performance while building brand recognition.

The Idea

DLA launched “Prove You Know Savings,” using disruptive, interactive creative to drive engagement and differentiate the brand in digital environments.

The Results

The campaign delivered both attention and conversion, proving that bold creative can improve performance and efficiency in a competitive category.